Digital Resources

Here you can learn about building a winning and inspiring Culture as a Platform for Growth: it’s a longer, more immersive experience designed as a story in a 3-chapter book format. The other assets are in pamphlet form, designed as guides you can put into action covering Product Management & Product Marketing; Channel Marketing and Channel Management; Sales & distribution, which have driven my companies across Europe, North America, the Middle East, India, China, Southeast Asia and Australia/New Zealand.

Culture as a Platform

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Unlock the potential of your organization by embracing Culture as a Platform. This transformative approach goes beyond traditional values, integrating culture into every aspect of your business strategy.

The DNA of Positioning

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Elevate your brand and maximize your market impact with our insightful resource on The DNA of Positioning. This essential guide delves into the art and science of positioning, helping you define your unique space in the marketplace.

Product Management & Marketing

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Unlock the secrets to successful product development with our detailed guide on Product Management & Marketing. This resource is designed to equip you with the knowledge and tools needed to navigate the complexities of managing products from ideation to launch.

Competition

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This guide provides insights on market dynamics, unique strengths, and competitor analysis to help you gain a competitive edge and turn challenges into opportunities.

Vision vs Mission

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Our guide on Vision vs. Mission clarifies these key concepts, helping you articulate long-term goals and daily objectives to align your team and drive success.

Business Plan Pitch Deck Template

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This guide contains all the crucial contents and keys as to how to articulate the details.

Demythologising Strategy

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Here we explain what is and what is not a competent strategy using practical examples.

Building a Transformation Map

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Our guide on Vision vs. Mission clarifies these key concepts, helping you articulate long-term goals and daily objectives to align your team and drive success.

Sales process 101

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Download "Sales Process 101" to master the fundamentals of sales, from prospecting to closing, and effectively convert leads into loyal customers. How to build sales teams, create and manage pipelines, present sales forecasts and monitor progress.